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Let’s take a look into There’s Treasure Inside – TTI Chapter 1 Clues, Highlights, and Theories. I’ll add thoughts or provide links from this page as I continue to think of things, and/or more information is found.
Chapter 1 Basics
- Title: The 120 Carat Sapphire (Pages 19-25)
- Subtitle: A Plan That Changed the World
- Quotes by: Eleanor Roosevelt and Mary Oliver – both include the word plan and note its importance
Chapter 1 Images:
- 120 Sapphire (shown above) (Pg 18)
- Scotty of Star Trek (found to match here)
- Sapphire under UV Light
Image Theories: UV light page of sapphire – possibly hinting to shine a light – when you do this it looks like a red fish in the image on the flipside with Scotty, with the eye of the fish being the ‘Tricorder’. I make note of ‘Doubles’ later on – so is the ‘tricorder’ a ‘red herring’ – hinting that doubles are important.
TTI Chapter 1 Content / Chapter Summary
- Son making a treasure map – and need to have a Road Map
- Looks back on the summer of 1975 – and the beginning of Apple – with Steve Jobs and Steve Wozniak (introduced through Bill Fernandez in 1971)
- Apple company name inspired from a trip to a fruit orchard in Oregon
- Mike Markkula – first investor in company and introduced Mike Scott.
- JCB notes: Two Steves and Two Mikes – (these are doubles)
- JCB writes: “Apple’s size doubled every three months”
- Adds story of Scotty’s badge being ‘OO7’ (Double …007)
- Content continues with Jobs insistence on small details – the color ‘Apple beige’ and ‘rounded edges’.
- Scotty sticks with plan – captained the growth and success of Apple.
- ‘Scotty’ (Mike Scott) stepping down as CEO in 1981. (Image with caption: ‘Not to be confused with Scotty from Star Trek) (Double Scotty)
- Content leaves Apple and follows Mike Scott – with his gem collection – which included the 120 carat sapphire – now in the treasure.
Interesting Quotes / Sentences:
- “….first critical step to acquiring something we desire : have a roadmap.”
- “If you’d like to find this sapphire …. think of these pages as your map. They offer a place to start, directions to follow, and ultimately a destination at which to arrive.”
- “As you encounter stories or ideas you feel you can divine from, write them down, DRAW THEM OUT [emphasis mine], and organize them.”
- “…. First step in treasure hunting is to formulate a map….”
- “….the likely second step is one of readying ourselves as much as possible to put our planning into action.”
Curiosities in Chapter 1
- Number 120 – longitude, route, mile marker, etc
- Map – Road Map
- Doubles
- Colors – Blue and Pink (why a pink highlighter?)
Noted Chapter Locations:
- Los Angeles, California
- San Francisco Bay area
- Californians (Steve Jobs and Steve Wozniak) – Menlo Park, CA
- Fruit orchard in Oregon (inspiration for Apple name)
Explore more for possible connections:
- 1975 life in America
- Homebrew Computer Club
- Intel and Fairchild Semiconductors
- Star Trek
- DNA – Acrostics Clue?
- Jaws, Kleenex, Playdoh, Volkswagen
Possible Clues:
Importance is placed on making a plan – having a road map.
I find the mentions of doubles curious.
- JCB specifically notes there are two Mikes and Steves
- Two different ‘Scotty’s
- 007
- Apple Doubled every 3 months
- DNA – Double Helix – but also an Acrostic
- Mention of Steven Spielberg – SS (blue box / B, Computer Club/ C, Mike Markkula/ M, etc)
I find Jon’s line of “Back in my son’s room my thoughts had also begun to drift.” – with the importance of the road map – starting in LA – now we ‘drift’….and move on to Chapter 2.
As mentioned, as I continue to think and find other information on clues and theories – I’ll add or provide links here on this page.